Article Return on Involvement
I’ve been a member since 2003, so it will be no surprise to hear that BNI really works for me. You can’t get a more cost effective way to market a business than qualified referrals from trusted relationships and that’s what BNI gives you a strong dependable platform to grow your business.
Starting off I didn’t have a clue about networking and how to refer other members and 7 years later BNI accounts for nearly 80% of business. The philosophy of ‘Givers Gain’ is at the heart of my every waking minute and if it’s not you will see business dip.
The business world loves it’s acronyms and here’s the 2 that really makes BNI work ROI – Return on INVOLVEMENT and VCP – Visibility – Credibility – Profitability. Both can be double edged swords but if you’re great at what you do, you’re a nice person and you truly enjoying helping others there is no better way to do business.
